TEA Installation

Installation Made Easy

Step 1: Install the Script on Your Website

Sample Snippet:

Installation Instructions For Your Platform:

Step 2: AdWords Account Access

For Unmanaged Accounts:

GOOGLE ADWORDS

In order for TEA Software to track Google Adwords we need Google to pass the parameters of the source data into TEA when a visitor lands on your website. You can visit Google Help to find out more about their "ValueTrack" parameters here

In Google Adwords when you create ads you need to define

Ad Title
Ad Description
Display URL
Destination URL

The destination URL will look something like http://www.YOURDOMAIN.com/landingpage or http://www.YOURDOMAIN.com/

This is how your new URL should look like in order for TEA Software to work:

http://www.YOURDOMAIN.com?source=adwords&adnetwork={network}&adtag1={placement}&adcreative={creative}&adposition={adposition}&admatchtype={matchtype}&adkeyword={keyword} or http://www.YOURDOMAIN.com/landingpage?source=adwords&adnetwork={network}&adtag1={placement}&adcreative={creative}&adposition={adposition}&admatchtype={matchtype}&adkeyword={keyword}

If you are using a "?" after your URL it should not affect your visitor experience in any way. However, we do recommend that you test your destination URLs to make sure they work before launching them.

We will need you to install the following parameters at the end of your destination URLs in your ads:

?source=adwords&adnetwork={network}&adtag1={placement}&adcreative={creative}&adposition={adposition}&admatchtype={matchtype}&adkeyword={keyword}

BING ADS

Bing Ads has their own query string parameters found here

We will need you to install the following parameters at the end of your destination URLs in your ads:

For Managed Accounts:

We need your help for the first step, which is to grant us access to your AdWords, Analytics and Merchant Center accounts, by adding the email address provided by your account manager. If you do not have this information please check with your account manager and then proceed with the instructions below:

AdWords

Instructions: https://support.google.com/adwords/answer/6372672
Please grant Admin level access

Analytics

Instructions: https://support.google.com/analytics/answer/1009702?hl=en
Please grant Editing access at the Account level, the first column.

Merchant Center

Instructions: https://support.google.com/merchants/answer/1637190?hl=en
Please grant Admin level access

Please notify us when this is complete to proceed.